Archive of: bootstrapping

Don't Benchmark Your Success Against Outliers

In reality building a profitable product business takes a long time. It might be a few years before your business reaches a point where you can say no to client work, or quit your job.

Content Marketing for bootstrappers - what should you write about?

This post focuses on how to create a list of ideas when writing with the aim of driving traffic to your product site.

The Bootstrapped Product Resource List

A list of resources, reading and listening to help kick start your product business in the New Year.

The Bootstrapped Discuss forums

In April 2012 I pondered the need for somewhere for people like us, people who are running businesses online but are not chasing investment or a buy out, in my post A Community for the Bootstrappers. I didn’t take those thoughts further as I didn’t want to become list-mother to a barely populated community, and I wasn’t sure how many other people were thinking along the same lines.

A community for the bootstrappers

When we launched Perch, almost three years ago, we had to learn a lot of things and quickly. Despite having a successful services business in edgeofmyseat.com we had never launched a product. In many ways it was like setting up in business all over again, and we’ve learned [...]

Page 2 of 2 Previous