A post about creating a product alongside client work, with some of the ways in which I feel we managed to make it work.
I’m self-publishing an e-book based on the things we have learned taking our product Perch from side project to our main business.
A post reviewing the new support system Snappy, explaining how we are using it to stop our pre-sales inbox descending into chaos at Perch.
Last week I popped a mailing list signup into the sidebar of this site. This list will be where I share some of that research and work. Expect one email a week with some carefully curated resources along with my commentary on them.
A post about having confidence to write in your own voice, speaking to your customers as you would a friend and avoiding the dreaded business speak.
In April 2012 I pondered the need for somewhere for people like us, people who are running businesses online but are not chasing investment or a buy out, in my post A Community for the Bootstrappers. I didn’t take those thoughts further as I didn’t want to become list-mother to a barely populated community, and I wasn’t sure how many other people were thinking along the same lines.
This is a lovely little book, written as advice from one business owner to another. Even as the owner of a four year old product there were things in the book that gave me new ideas to implement. It should be essential reading for anyone about to launch or with a newly launched product.
Announcing my new A List Apart column on The Business of Web Development.
A post inspired by the Bootstrapped podcast. Thinking about how we sometimes do things in our business just to validate ourselves as a proper business.